Blog
Retargeting Your Audience Using Blog Post URLs and Facebook Ads [Lead Generation]
Retargeting? Facebook ads? Slugs? If you’ve ever wondered what these terms mean, you’re not alone. Here’s how to optimize your site’s SEO, attract the right
Social Media Post Ideas for Realtors & New Home Sales
We get it… generating the right content for your social media feeds can be draining. Maybe you’ve got some amazing photos of your product but
Using Trello as a Free Social Media Planning Tool
You’re ready to up your social media game – you have some great ideas for posts, eye-catching visuals to accompany them, and you’re ready for
How to Gain the Right Social Media Followers
There are few things more aggravating than learning you gained a new follower on social media, only to find that same person unfollowed you a
How to Perform a Quick 5-Point Social Media Audit
We all know that social media is an important and cost effective method to reaching our target audiences, but the most common challenge is finding
3 Free Tools to DIY Your Social Media
Having active and engaging social media profiles is an important and valuable part of connecting with your ideal buyers. Most businesses understand the need to
Why Local Business Needs Google MyBusiness
Holiday shopping season is about to begin, and if you are a local business you are likely starting to think about how you’ll reach your
3 Engaging Social Media Post Ideas
Coming up with enough social media content to keep your profile active and engaging can be a very daunting and exhausting task. As a business,
‘WordPress Is Crap!’ And Here Is Why I Use It.
There has been a long-running, heated debate among website creators about whether WordPress is a crappy choice for websites. There are distinctly two sides to
What to do about Bad Reviews
Bad reviews can unfortunately be a sad reality of doing business today. Consumer expectations have become elevated due to social media and the immediate ability
What Is a Facebook Pixel and Why Do I Need One?
A Facebook Pixel is a small snippet of code installed on a website, with the purpose to match website visitors with Facebook users. This allows
Why Good Graphic Design Is Important to Your Business
With so many tools available on the web today, it is easy to accept the idea that graphic design can be done by anyone. It
Is Your Website Copy Generating Traffic?
We no longer live in a website world where we can simply “build it and they will come.” Your site’s design and usability is, of
5 Tips to Getting More out of Social Media
You’ve been posting on social media and feeling great about what you’ve done. But are you getting the responses or engagement you were expecting? Below
Clever + Cute Advertisement for Cocktail Wieners
I received my Food Network magazine in the mail a couple of days ago, and I saw this awfully cute ad. What a clever way
Sometimes a Logo Redesign isn’t a Complete Overhaul
Sometimes the logos we redesign aren’t an entirely new concept, but simply a refresh. This one is for a company that had the same text-based
7 Clever and Memorable Logo Designs
I have this thing: an uncontrollable need to scan my surroundings, assessing the logos I see on signage, menus, storefronts, POS displays. I mean truly,
The Value of Bold Marketing
The Internet has become such a floodgate of information that it’s becoming increasingly difficult to stand out in the world of marketing. Information overload has
Don’t Do What I Did
For several years I have carried a large stack of my own business cards with me absolutely everywhere I’ve gone. I’m talking probably 100 cards
The Fun (But Sometimes Dirty) Birth of a Logo
There it is: the glorious signed contract for a fresh, new project. Assessing the work ahead, it’s like waiting to take a bite of your
3 Quick Tips to Building/Reviving a Website
Whether you are in the market for a brand new website, or are thinking about reviving an existing one, there are three quick but potent tips